WHY SHOULD I ADVERTISE IN THE BEACH HUT?
For most businesses to maintain and/or grow sales there are three key elements required: face to face networking/promotion, digital media, and print media. We are experts in print media and how to get your name and message across to residents and really grow and expand your business.
Reasons To Choose The Beach Hut:
- TRULY LOCAL: All advertisers operate in or close to the area. People prefer to use local businesses, they just need to know you’re there!
- PRICE: The Beach Hut represents incredible value if your target market includes the residents of Preston, Paignton town & surrounding areas, Galmpton & Churston, Chelston/Livermead/Cockington and Wellswood/Torwood.
- RELIABLE DELIVERY – A team of 40 distributors will ensure that the magazines land in the letterboxes on the last weekend of the month.
- DIGITAL DELIVERY: The Beach Hut magazines are available online, as well.
- LONGEVITY – People keep the magazine as a reference for the whole month, or even longer.
- QUALITY – The Beach Hut has a very high standard of production. Artwork is professionally finished to ensure that your company looks great.
HOW OFTEN ARE MAGAZINES DELIVERED?
All publications are monthly and distributed on the last weekend of every month.
HOW OFTEN CAN I CHANGE MY ADVERT?
Monthly if you wish so long as we have new artwork sent to us by the 12th day of each month prior to your advertisement appearing.
HOW ARE THE MAGAZINES DELIVERED?
By hand through the letterboxes of over 24,000 homes and businesses every month.
WHAT IS THE CIRCULATION OF THE BEACH HUT MAGAZINES?
Total circulation is over 24.000.
- Paignton/Preston: 12,000
- Chelston/Livermead/Cockington: 4,000
- Wellswood/Torwood: 4,000
- Paignton South/Galmpton: 4,000 and growing
HOW MUCH DOES IT COST TO ADVERTISE?
See our pricing page for our pricing and loyalty bonus packages. Prices start from £40 (excluding discounts) + VAT.
CAN I ADVERTISE FOR ONE MONTH ONLY?
Yes, no problem. However, this only works well when you have a dated event you are advertising. For all other businesses, you really need to do a minimum of three or six months of repeated advertising to get significant traction and increase the number of new customer enquiries you receive.
DO YOU OFFER DISCOUNTS IF I WANT TO ADVERTISE IN MULTIPLE AREAS OR LONG TERM?
Yes. See our pricing page for loyalty bonuses and pricing. We have 3, 6 and 12-month advertising loyalty bonus packages.
WHAT ARE THE COPY DEADLINES EACH MONTH?
The 12th day of each month prior to your advertisement appearing. The magazines go to print around the 18th of every month.
CAN I SWITCH MAGAZINES/AREAS LATER WITHIN MY BOOKING PERIOD?
Yes, no problem. We may have to adjust the price.
DO I NEED TO PROVIDE YOU WITH AN ADVERT OR CAN YOU DESIGN ONE FOR ME?
We have a design services available for you. If you book for three months ad design and monthly updates are FREE! Advert design is just £40 plus VAT, and that includes text/image updates every month. We will need your company logo electronically (if you have one), your contact details, text for what you would like your ad to say and any images you would like to use.
WHICH PAYMENT METHODS DO YOU ACCEPT?
You can pay by bank transfer or cheque. Longterm customers normally set up a monthly standing order/DD.
WILL I RECEIVE A COPY OF THE MAGAZINE(S)?
I’m trying to keep the cost of advertising down, so I don’t send out copies – but you can see the magazines online and check your ad. If you live locally and we distribute to your street, you will get a copy through your door!
ARE YOU ABLE TO DISTRIBUTE LEAFLETS?
No. The turnaround time for the magazines is very short and leaflet inclusion adds time to the magazine cycle. It’s also more expensive than placing an ad.
IS THERE ANYWHERE I CAN PICK UP A COPY OF THE BEACH HUT?
Yes. In addition to almost every home and business covered locally receiving a copy of their local magazine, we also place our magazines in the businesses, libraries, health surgeries and coffee shops. As most residents receive a copy through their front door these magazines are more for people who do not live locally and are passing through or who just want something to read whilst waiting for their appointment or having a coffee.
CAN I HAVE EDITORIAL SPACE TO RUN WITH MY ADVERT AND, IF SO, DO I HAVE TO PAY FOR IT?
All commercial editorial/advertorial/articles are chargeable. The free article spaces are reserved for local charities and other organisations who don’t have a budget.
I HAVEN’T EVER ADVERTISED BEFORE – CAN ANYONE GIVE ME SOME ADVICE?
Yes absolutely! Feel free to contact us and we’d be delighted to share our years of print media wisdom with you. Gesche, the publisher, has an IDM diploma in direct marketing and will be very happy to give you advice.
AREN’T THESE MAGAZINES ALL ADS?
No – far from it! Between 35% – 50% of our magazine pages are filled with fantastic editorial which we get great feedback from readers on. One of the main reasons The Beach Hut magazines are so popular with locals is that the articles are relevant and interesting: the councillors, our MP, community groups and many others provide content. There’s also a listing of local events. This is why people look forward to receiving the magazines through their letterboxes.
